Increase SEO Visibility with Google Maps, Google My Business

Increase SEO Visibility with Google Maps, Google My Business

Digital Agency Local SEO SMDigital

Opening up a business and competing with big name stores and brands can seem like a daunting task, especially when it comes to SEO Visibility in your local marketing space.

Local SEO has continued to gain in importance as with Google’s “Pigeon” update, small businesses are looking to their digital strategy to increase their SEO Visibility but also keep up with the “Jones”.

One of the easiest ways to increase your footprint online is to add your business to Google Maps and verify your business with a Google My Business account. Google will send you a postcard with a pin code that will establish your place of business within Google’s “Eyes“. Continue reading

8 Tips That Will Improve Your Local SEO Presence

8 Tips That Will Improve Your Local SEO Presence

Digital Agency Local SEO Real Estate SEO

SM Digital Partners is a leading Local SEO services provider for the real estate, education, and medical industries along with the hospitality industry.

So why is Local SEO important for you business?

Local SEO is important as it lays down the foundation for your business website and directory listings to appear and rank locally and organically on Google, Bing, Yahoo, and other search engines. The way an end user or a customer finds your business is important – The Path – they take and the different channels and devices (smartphones, desktop, tablets) they use to find your business information is important.

When establishing a Local SEO campaign it is important to cover your bases with the following 8 tips to improve your online presence locally.  Continue reading

Winning Your Audience with Local SEO

Winning Your Audience with Local SEO

Local SEO Real Estate SMDigital

SEO takes businesses on a never-ending roller coaster ride. If you are not ranking too well on all the search engines (Google, Bing, Yahoo, Aol, DuckDuckGo, etc), your goal as a company using digital marketing tactics is to achieve the top spots on the SERPs while getting ahead of the competition.

If you have already managed to get top rankings, well then, you must continue to “water” your garden and nurture the ongoing SEO process.

A subset of the SEO paradigm, Local SEO is the optimization of your business online for geo-specific searches. It involves getting listed in local business listings / directories, attracting links from local sources, opt-ins from local subscribers, social media marketing etc.

Here are a set of things you need to know about Local SEO: Continue reading

SEO – Do I need it for my Small Business

SEO – Do I need it for my Small Business

Digital Agency Local SEO SEO SMDigital Web Design

Many small business owners think that SEO does not work and will not help in the success of their small business,  therefore they make the critical mistake of not investing in SEO marketing or local SEO either at the beginning of a re-design or with their current website.

Well, what they do not realize is that, depending on the stage that their business is in, they could have organic traffic coming in or their visibility could be very low, with hardly anyone aware of it outside their  immediate circles visiting.

SEO is by far one the most cost-effective way to bring in traffic to your business and increase conversions but it is also the most time consuming that is based on the number of hours an SEO professional has to work on the onsite and offsite SEO for the website.  Continue reading

What Does a Digital Agency Do For Your Business?

What Does a Digital Agency Do For Your Business?

Digital Agency Local SEO SEM SMDigital Web Design

Business owners, both veterans and those who are just starting out, are often faced with the online marketing question of whether they should go hire a digital agency, or make the relevant efforts in-house by hiring an employee.

To be able to answer that, one needs to truly understand exactly what a digital agency can bring to the table. The benefits are indeed quite a few, and here at SM Digital Partners, we are going to dive into exactly what our digital agency offers and what makes us different than most international digital agencies. Continue reading

Local SEO – What is it?

Digital Agency Local SEO Web Design

Going deeper, getting more specific – that’s what defines pretty much every aspect of the competitive business world today. The same stands true for Search Engine Optimization (SEO) in the local space too.

Today, businesses not only need to ensure they rank well for the relevant queries, but also in local directory listings, social media and other data aggregators.

Searchers are looking for niche-targeted to geo-specific content based on the neighborhood businesses that they live in; Add conventional SEO, layered in with a responsive website and you have a winning local marketing funnel. Continue reading

Content Marketing, Local SEO, SEO, Say WHAT?

Content Marketing, Local SEO, SEO, Say WHAT?

Digital Agency

Local Search Optimization

Google is on the forefront of bringing quality content to its users, content that is relevant to their search results and one that genuinely helps them with their search.

This has been the motivation behind their algorithms, Hummingbird & Panda. One of the many developments in this regard is the focus on Local SEO where users get search results depending on the country, city, and even the town you live in. You might have noticed the “3 pack” of results based on local search intent. Continue reading

Google Maps SEO

Google Maps SEO

Digital Agency Real Estate SMDigital

Your mother ever say, “First Impressions Count” ?

As more and more of the general market adopts higher usage of mobile devices (smartphones & tablets), consumers are well aware of your business even before they step foot through your doors.

Simply Googling your business name is helping to educate consumers these days about how you do business. Sometimes a purchasing decision is made without ever stepping foot into your store or restaurant. Online reviews are helping to pave the way to an “authentic” web, a web based on peer reviews and social signals. Continue reading

Real Estate SEO – Is it Needed?

Real Estate SEO – Is it Needed?

Real Estate SMDigital

Real Estate SEO? Do I Need It?

In this digital era, it is imperative that all real estate professionals and agencies establish and maintain an online presence as a part of their comprehensive marketing strategy. As the Real Estate Zero Moment Of Truth published by Google, the internet has become a huge and diversified place which allows consumers to access “instant” information regarding any topic with just a click of a mouse, in the comfort of their own home with out having to talk to anybody.

In order to successfully run your real estate business, it is important for you to make the most of what the online realm has to offer, as people nowadays are very inclined towards searching for real estate properties through the web.

But the question is… How to market your real estate business over the internet?

Continue reading

Opt for Local SEO in 2015 and Beyond!

Opt for Local SEO in 2015 and Beyond!

Digital Agency

What is Local SEO?

In basic terms, local search engine optimization (Local SEO) can be defined as the process of on-page website optimization which allows it to gain a higher ranking in organic rankings but also with off-page optimization that focuses localized search within business directories or “citations”. The end result with a complete Local SEO campaign is to rank in places where people are searching for local businesses such as Google Maps and Search, Bing Local, Yelp!, and other local business listings (LBLs).  Continue reading