Creating Your First Campaign (Video)
In this video, participants will learn step-by-step instructions on how to create their first campaign on Google Ads. AVA will start by providing an overview of the platform and its advertising capabilities. They guide teaches through the process of setting up an account, selecting campaign goals, and choosing the most appropriate campaign type based on their objectives. Participants will gain a deep understanding of keyword research and how to create effective ad groups and compelling ad copy. The video also covers budgeting, bidding strategies, and ad targeting options, ensuring that learners have the knowledge to reach their desired audience. By the end of the video, participants will have the confidence and practical skills to launch their first successful campaign on Google Ads.