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Latest News From Our Blog

Google AdWords – How Much Should You Spend?

How much should you spend on google adwords? Google AdWords is the tool to use for your marketing campaigns if you are a small business owner. Our clients use Google’s powerful paid advertising tool all the time and have excellent results and ROIs. Yes, Google AdWords works great for your campaigns and it’s definitely a […]

How to Track Marketing Campaigns – The Top 5 “Must – Haves”

Having a powerful, well put-together marketing strategy is critical for your company – that’s no secret. However, monitoring and tracking your campaign’s success is equally important. Let’s see why: Although not as exciting as the creative brainstorming or execution phases of your strategy, where you test out new techniques and tools, tracking is immensely important. […]

The Value of Engagement in Social Networks

THE VALUE OF ENGAGEMENT IN SOCIAL NETWORKS Author: SMDigital Partners To understand the true value of engagement in social networks it is necessary to break down what engagement is and really understand what this term is about. The literal translation in this case is: commitment. Commitment to what, from whom and why? Let’s understand: engagement is the degree […]